In the 90s I listened to The Ticket, a high-performing sports radio station, almost every day. When anyone called in, the first words out of their mouth was their affiliation. In keeping with that tradition, my affiliation is the Green Bay Packers. Since my youth, I have been a fan and remember Superbowl Packers starring … Read More
Trust
Five Mental Obstacles to Overcome in Your Audience to Drive Change (Applies to Vaccine Hesitancy Too)
On May 19, 2021, New York lifted its mask mandate, with more than 60% of adults receiving their vaccination. Considering the apparent success and abundant supply, why are 30 to 40% of adults still unvaccinated? At Psynet Group, we believe elected officials could borrow some of the techniques from influential leaders to convince the hesitant … Read More
The Fall of Trust
Stephen M. R. Covey claimed in his book, The Speed of Trust, that trust is “the one thing that changes everything” – if removed, it can destroy the most thriving economy, the most powerful government, the most successful business, and the most influential leadership. Business Replaced Government as Most Trusted Institution For 20 years, Edelman … Read More